GARDENA, Calif. (June 5, 2023) – Citizen Systems America, a leading provider of point-of-sale (POS), barcode label, and mobile printing solutions, is pleased to announce the inclusion of CYBRA Corporation’s MarkMagic™ in its Independent Software Vendor (ISV) program. MarkMagic™ is a complete enterprise barcode solution relied on by thousands of customers worldwide. This strategic collaboration brings together the expertise and innovative technologies of both companies to deliver enhanced solutions to the retail and logistics industries.

CYBRA is a renowned developer of barcode, RFID, and real-time inventory management software solutions. By joining forces with Citizen Systems America, CYBRA aims to leverage the company's expertise in POS, barcode label, and mobile printing to further empower businesses in streamlining their operations, improving efficiency, and maximizing customer satisfaction.

With the integration of CYBRA’S cutting-edge software into Citizen Systems America's ISV program, businesses can now benefit from a comprehensive suite of solutions that seamlessly integrate point of sale functionalities with advanced inventory management capabilities. This integration enables real-time inventory tracking, stock replenishment automation, and accurate order fulfillment, ultimately leading to reduced costs and optimized inventory levels.

The combined offering empowers retailers to increase their operational agility, enhance supply chain visibility, and effectively meet the ever-evolving demands of their customers. By leveraging CYBRA’s software expertise and Citizen Systems America's industry-leading hardware solutions, businesses can achieve a unified, scalable, and future-proof infrastructure that drives growth and competitive advantage.

"We are thrilled to welcome CYBRA and their award-winning MarkMagic™ software to our ISV program," said Buddy Sullivan, Senior Director of Sales and Marketing for Citizen Systems America. "Their expertise in barcode and RFID technologies perfectly complements our POS, barcode label, and mobile printing solutions. Together, we can deliver a comprehensive offering that meets the diverse needs of businesses in the retail and logistics sectors."

Commenting on the collaboration, CYBRA’s CEO and Founder, Harold Brand, stated, "Partnering with Citizen Systems America allows us to combine our software expertise with their exceptional hardware solutions. We look forward to empowering businesses with seamless integration, increased efficiency, and improved inventory management capabilities. Together, we will help our customers thrive in an ever-evolving retail landscape."

Citizen Systems America's ISV program offers software vendors a unique platform to integrate their applications with Citizen's range of POS, barcode label, and mobile printing solutions. By joining the program, ISVs gain access to extensive technical resources, support, and marketing collaboration opportunities to promote their solutions to a broad customer base.

For more information about Citizen Systems America's ISV program and the integration with CYBRA’s MarkMagic™ software, please visit www.citizen-systems.com/us/contact-general.

About Citizen Systems America: Citizen Systems America Corporation, a subsidiary of Citizen Systems Japan Co., Ltd., is a leading provider of POS and mobile printing solutions. With a strong commitment to innovation, quality, and customer satisfaction, Citizen Systems America delivers reliable and versatile printing technologies to various industries, including retail, hospitality, transportation, and healthcare.

About CYBRA Corporation

CYBRA Corporation is a leader in world class Barcode and RFID technology, serving thousands of customers in a wide range of industries.

MarkMagic® Barcode Labels, RFID Tags and Forms Software empowers customers to design virtually any type of Auto-ID document – labels, forms, RFID tags, tickets, etc. – and print them on hundreds of types of general and specialized printers from laser to thermal and even automated ultra-high speed applicators.

Media Contact: [Mary-Liz McDonald] [Chief of Staff] [CYBRA Corporation] [914-963-6600] [maryliz@cybra.com]